Disney Plus has announced that a Disney Plus price increase in Canada is planned starting this December.
Disney Plus’s price increase date is December 8, 2022, in Canada, and in the United States.
The new pricing plan includes an ad-supported Disney Plus version that will cost CAD$11.99/month in Canada, the same price on which the ad-free Disney Plus plan is currently available. The price of the ad-free Disney Plus will be CAD$14.37/month
Disney Plus Basic (with commercials): CAD$11.99/month (No annual plan)
Disney Plus Premium (no commercials): CAD$14.34/month or CAD$143.84/year (upfront)
The previous Disney Plus price increase in Canada was in March 2021.
Why did Disney Plus increase price in Canada?
According to the explanation by Disney, due to the rising costs of programming and production for Disney Plus, additionally, the higher costs of sports programming at ESPN Plus, added up to the losses.
The statement read: “Direct-to-Consumer revenues for the quarter increased 19% to $5.1 billion and operating loss increased $0.8 billion to $1.1 billion. The increase in operating loss was due to a higher loss at Disney+, lower operating income at Hulu, and, to a lesser extent, a higher loss at ESPN+.”